What it is: A shampoo that tones brassy hues, resulting in 86 percent more repair while strengthening and hydrating your strands.

Hair Type: Straight, Wavy, Curly, and Coily

Hair Texture: Fine, Medium, and Thick

Hair Concerns:
- Dryness
- Damage, Split Ends, and Breakage
- Brassiness 

Key Benefits: 
- Tones brassiness
- Gently cleanses
- Repairs and strengthens hair

Highlighted Ingredients:
- Bond Cure Technology: An innovative complex that targets the most abundant bonds in hair. 
- Vegan Proteins: Made up of essential amino acids which can provide keratin-like benefits. 
- Ultra-Violet Pigments: Counteracts yellow and brassy tones.